{"id":23297,"date":"2019-11-14T14:47:01","date_gmt":"2019-11-14T14:47:01","guid":{"rendered":"https:\/\/consoliads.com\/what-are-the-best-top-games-focused-mobile-ads-formats\/"},"modified":"2021-12-29T10:54:05","modified_gmt":"2021-12-29T10:54:05","slug":"what-are-the-best-top-games-focused-mobile-ads-formats","status":"publish","type":"post","link":"https:\/\/consoliads.com\/ar\/what-are-the-best-top-games-focused-mobile-ads-formats\/","title":{"rendered":"What are the best top games-focused mobile ad formats?"},"content":{"rendered":"<p>Advertising has become an integral part of almost every digital experience and is emerging as the major source of income for most mobile game publishers. <em>Mobile advertising<\/em> is now a billion-dollar industry and the credit of its effective reach to millions of people around the globe goes to the top Battle Royale games including the likes of PUBG and Fortnite.<\/p>\n<p>So, if you own a <strong>mobile game<\/strong> and want to <strong>monetize through ads<\/strong> or earn more revenue through in-app advertising, you should adopt the right ads monetization strategy. There\u2019re multiple factors that impact your in-app <strong>advertising revenue,<\/strong> as we have discussed in a <a href=\"https:\/\/consoliads.com\/\/advanced-level-tips-boost-mobile-ads-monetization-2020\/\" target=\"_blank\" rel=\"noopener noreferrer\">previous blog post<\/a>. As of now, we\u2019ll try to analyze which <strong>ad formats<\/strong> are best for mobile games keeping in view the retention and engagement of users.<\/p>\n<p>Before recommending the <strong>top games-focused mobile ads formats<\/strong>, I would like you to know that there are some important factors <strong>game publishers<\/strong> should know while choosing a suitable <em>ads format for their games<\/em>. These include achieving the higher eCPM and Fill Rate and analyzing the best placement opportunities. Meanwhile, ads must not interrupt the player experience at any level in your mobile game.<strong><br \/>\n<\/strong><\/p>\n<p>Keeping in view the aforementioned factors, we have compiled a list of <strong>best mobile ad formats <\/strong>that can help you elevate your monetization without interrupting the user experience.<\/p>\n<h4 style=\"text-align: center;\">Best Mobile Ad Formats<\/h4>\n<h5>Interstitial Ads:<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-24279\" src=\"https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/06\/Interstitial-1.png\" alt=\"Interstitial-1.png\" width=\"172\" height=\"333\" srcset=\"https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/Interstitial-1.png 172w, https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/Interstitial-1-155x300.png 155w\" sizes=\"auto, (max-width: 172px) 100vw, 172px\" \/><\/p>\n<p>Interstitial Ads are displayed as larger, full-screen ads that are made visually appealing with rich media content and animations. Interstitial Ads could be in the form of both video and static images. Notably, these <strong>ads formats<\/strong> perform exceptionally well with <strong>mobile games<\/strong> that are divided into different levels and gives users a short break before getting to the next level.<\/p>\n<p>According to experts, due to the deployment of Interstitial Ads between natural gameplay pauses, they tend to offer higher impressions and higher click-through-rate (CTR). But, if you don\u2019t select the right placement for this <strong>ad format<\/strong>, it could be intrusive for players.<\/p>\n<h5>Native Ads:<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-24287\" src=\"https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/06\/Native.png\" alt=\"Native\" width=\"174\" height=\"332\" srcset=\"https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/Native.png 174w, https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/Native-157x300.png 157w\" sizes=\"auto, (max-width: 174px) 100vw, 174px\" \/><\/p>\n<p>Native Ads are quite similar to banner ads but they are designed to merge into the look and feel of your <strong>mobile game<\/strong>. When applied to the right placements, Native Ads seem like a part of the overall flow of the game.<\/p>\n<p>In addition, these ads are usually placed in a discreet manner in the corners of the game screen where the gameplay remains undisrupted. According to <a href=\"https:\/\/medium.com\/performance-advertiser\/the-best-native-ad-networks-2b9fa2be5434\" target=\"_blank\" rel=\"noopener noreferrer\">research<\/a>, due to their non-intrusive nature, Native ads have higher CTR and higher conversion rate but a lower CPC as compared to other ads formats.<\/p>\n<h5>Rewarded Video Ads:<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-24295\" src=\"https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/06\/rewarded.png\" alt=\"rewarded\" width=\"176\" height=\"333\" srcset=\"https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/rewarded.png 176w, https:\/\/consoliads.com\/wp-content\/uploads\/2021\/06\/rewarded-159x300.png 159w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/><\/p>\n<p>Another way to make <strong>in-game ads<\/strong> less intrusive or even desirable is to offer <strong>mobile game players <\/strong>a reward for viewing a short video ad. This reward could be in the form of loot, another life, coins, points, or any other in-game currency that applies to your game.<\/p>\n<p>As revealed in a recent survey, 75% of <strong>game developers<\/strong> believe that rewarded <strong>video ads<\/strong> are one of the most effective formats because they offer valuable items for your <strong>game players<\/strong>, thus increasing retention and engagement. However, due to a relatively complex integration process involved in implementing rewarded video ads in the gameplay, few game publishers try to avoid them.<\/p>\n<p>Apart from these formats, there are few other <strong>mobile ad formats<\/strong> like Banner, Icon, and Video ads that could also perform well for your mobile game. Mobile Ad networks like ConsoliAds offers visually appealing <strong>multiple ad formats<\/strong> that can help <strong>mobile game developers <\/strong>to increase users\u2019 engagement and earn more revenue. Game publishers can <a href=\"https:\/\/portal.consoliads.com\/user\/register\" target=\"_blank\" rel=\"noopener noreferrer\">sign up with ConsoliAds<\/a> to easily integrate <strong>best performing ad formats<\/strong> in their games and avail highest eCPM\u2019s through Auto-Ad mediation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advertising has become an integral part of almost every digital experience and is emerging as the major source of income for most mobile game publishers. Mobile advertising is now a billion-dollar industry and the credit of its effective reach to millions of people around the globe goes to the top Battle Royale games including the [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":18393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[176],"tags":[269,306],"class_list":["post-23297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-176","tag-ad-formats-pk-ar","tag-game-publishers-pk-ar","wd-post "],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top Game-Focused Mobile Ad Formats: ConsoliAds<\/title>\n<meta name=\"description\" content=\"Explore the list of best mobile ad formats that can help you elevate your monetization without interrupting the game user experience.\" \/>\n<meta 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