{"id":19526,"date":"2021-08-16T09:48:27","date_gmt":"2021-08-16T09:48:27","guid":{"rendered":"https:\/\/consoliads.com\/case-study-content-arcade\/"},"modified":"2022-01-21T11:20:34","modified_gmt":"2022-01-21T11:20:34","slug":"case-study-content-arcade","status":"publish","type":"page","link":"https:\/\/consoliads.com\/zh-hans\/accelerate\/case-study-content-arcade\/","title":{"rendered":"Case Study Content Arcade"},"content":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces” equal_height=”yes” css=”.vc_custom_1638966565953{padding-bottom: 50px !important;background-image: url(https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/08\/banner-1.jpg?id=15596) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”7\/12″ css=”.vc_custom_1613971759348{padding-top: 70px !important;padding-right: 70px !important;padding-bottom: 70px !important;padding-left: 70px !important;}” el_class=”case-study-title-caption”][vc_column_text]<\/p>\n

Case Study<\/h5>\n

How Content Arcade raced to 95%+ Ad Fill Rate & Higher eCPM with ConsoliAds Ad Mediation?<\/h1>\n

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About Content Arcade<\/h3>\n

Content Arcade is a tech-oriented mobile apps and games publishing company focusing on publishing hyper casual games since 2018.<\/p>\n

Anti-Stress game with over 5M+ downloads is their top performing game for its realistic 3D brain exercise, relaxation and different mind refreshing activities.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” content_placement=”top” background_position=”center bottom” css=”.vc_custom_1638965377043{padding-top: 30px !important;padding-bottom: 20px !important;background-image: url(\/wp-content\/uploads\/2021\/08\/banner-1.jpg?id=15596) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”1\/6″ css=”.vc_custom_1613734292284{padding-top: 0px !important;}”][\/vc_column][vc_column width=”2\/3″][vc_column_text]<\/p>\n

The Challenge<\/span><\/h3>\n

Kashif Asif, CTO Content Arcade had been facing a problem of low ad fill rates along with better eCPMs at the same time. Despite trying leading monetization platforms he didn\u2019t get the desired results.<\/strong><\/span><\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” content_placement=”middle” background_position=”center bottom” css=”.vc_custom_1638965774438{background-image: url(https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/11\/text-BG.jpg?id=24681) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1613734292284{padding-top: 0px !important;}”][vc_column_text]<\/p>\n

Solution<\/h3>\n

By switching to ConsoliAds and opting for Auto-Mediation for his game Anti Stress, Kashif felt the difference within two weeks. The shrinking difference between requests and impressions boosted the fill rates up to 95%+ which resulted in achieving vastly improved eCPMs up to 30%. That\u2019s what made the difference. Effortless SDK integration process with 24\/7 active support was a definite plus.<\/p>\n

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Result<\/b><\/h3>\n

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Content Arcade was able to maximize monetization through adding more impressions to the existing placeholders and optimizing requests to impressions ratio to enjoy better eCPMs.<\/p>\n

[\/vc_column_text][vc_single_image image=”18834″ img_size=”large” alignment=”center”][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1638965816209{padding-top: 30px !important;padding-bottom: 0px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1613734292284{padding-top: 0px !important;}”][vc_column_text]<\/p>\n

Summary<\/h3>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” background_position=”center” el_class=”summary-infobox” css=”.vc_custom_1629106505401{padding-top: 30px !important;background-image: url(\/wp-content\/uploads\/2019\/02\/Repeat-Grid-47.png?id=3504) !important;background-position: 0 0 !important;background-repeat: repeat !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1613979790364{margin-bottom: 10px !important;border-right-width: 2px !important;padding-top: 0px !important;border-right-color: #f3f5f9 !important;border-right-style: solid !important;}”] \n

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\n Prominent increase in Fill Rates <\/h4>\n

Content Arcade\u2019s Anti-Stress boosted fill rates with ConsoliAds\u2019 optimally engineered SDK.<\/p>\n <\/div>\n <\/div>\n\t <\/div>\n\n [\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1613740009571{margin-bottom: 10px !important;padding-top: 0px !important;}”] \n

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\n Considerable improvement in eCPMs <\/h4>\n

Content Arcade witnessed 30% eCPM increments for their game Anti-Stress by using ConsoliAds Auto Mediation.<\/p>\n <\/div>\n <\/div>\n\t <\/div>\n\n [\/vc_column][\/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1629106706248{padding-top: 60px !important;padding-bottom: 20px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][vc_single_image image=”18839″ img_size=”full” alignment=”center”][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces” equal_height=”yes” css=”.vc_custom_1638966565953{padding-bottom: 50px !important;background-image: url(https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/08\/banner-1.jpg?id=15596) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”7\/12″ css=”.vc_custom_1613971759348{padding-top: 70px !important;padding-right: 70px !important;padding-bottom: 70px !important;padding-left: 70px !important;}” el_class=”case-study-title-caption”][vc_column_text] Case Study How Content Arcade raced to 95%+ Ad Fill Rate & Higher eCPM with ConsoliAds Ad Mediation? [\/vc_column_text][\/vc_column][vc_column width=”5\/12″][vc_single_image image=”18844″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1638961457456{padding-top: 30px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1613734065175{padding-top: […]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":19676,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","footnotes":""},"class_list":["post-19526","page","type-page","status-publish","hentry","wd-post "],"yoast_head":"\nCase Study Content Arcade - ConsoliAds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consoliads.com\/accelerate\/case-study-content-arcade\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study Content Arcade - ConsoliAds\" \/>\n<meta property=\"og:description\" content=\"[vc_row full_width=”stretch_row_content_no_spaces” equal_height=”yes” css=”.vc_custom_1638966565953{padding-bottom: 50px !important;background-image: url(https:\/\/consoliads.com\/\/wp-content\/uploads\/2021\/08\/banner-1.jpg?id=15596) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column width=”7\/12″ css=”.vc_custom_1613971759348{padding-top: 70px !important;padding-right: 70px !important;padding-bottom: 70px !important;padding-left: 70px !important;}” el_class=”case-study-title-caption”][vc_column_text] Case Study How Content Arcade raced to 95%+ Ad Fill Rate & Higher eCPM with ConsoliAds Ad Mediation? 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