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Seven-Deadly-Sins-of-Game-Monetization-min-1

The Seven Deadly Sins of Game Monetization

1. Look at the Wrong Data: Developers are usually concerned about their game monetization metrics such as Average Revenue Per User (ARPU), Average Revenue Per Paid User(ARPPU), and the percentage of payers. However, it should be noted that looking at these numbers in isolation will be misleading. Furthermore, the life cycle phenomenon of the user in comparison to the game…

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How Does An Ad Mediation Network Work?

Introduction: Most of the companies that develop software such as mobile games and other applications have their primary focus on the development part of the application. However, they tend to neglect post-development tasks such as determining the source of their revenue flow. This revenue has twofold uses. How Ad Mediation Network works: Firstly, it will provide sustenance to the current…

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